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Busan is packed with retail opportunities, be it designer boutiques, souvenir markets, or large chain department stores. The busy Nampo-dong area is a good place to experience a bit of everything.
Operating thirteen branches nationwide, Hyundai's Busan branch opened in 1995 and is centrally located in Beomil. The emphasis is on luxury brands, cosmetics, and shopping—an experience with plenty of staff on hand to assist. Interestingly there is a whole floor of the car park dedicated to female drivers. If you are coming by subway however, Hyundai Department Store can be accessed directly from Beomil-dong station through exit 7.
A newer addition to the busy shopping area of Nampo-dong, Lotte's is the place to find major international chains, such as Zara and Japanese giant Uniqlo. Youngpoong Bookstore on the 5th floor has a selection of English-language books for adults and children, but the real highlights are the 360-degree views from the 11th-floor Sky Park and 12th-floor Observation Deck.
In 2009, Shinsegae lifted the title of world's largest department store from Macy's in New York. At 3.16 million square feet, this mammoth store has a year-round ice-skating rink, a natural hot-springs resort, and the usual international brands like GAP and Nike. There are also 60 luxury boutiques, with brands including Hérmes, Chanel, and Louis Vuitton. Visit the ninth-floor roof garden for fresh air and impressive city views.
