4 Best Places to Shop in Florence, Italy

Background Illustration for Shopping

Window-shopping in Florence is like visiting an enormous contemporary art gallery. Many of today's greatest Italian artists are fashion designers, and most keep shops in Florence. Discerning shoppers may find bargains in the street markets. Do not buy any knockoff goods from any of the hawkers plying their fake Prada (or any other high-end designer) on the streets. It's illegal, and fines are astronomical if the police happen to catch you. (You pay the fine, not the vendor.)

Shops are generally open 9 to 1 and 3:30 to 7:30, and are closed Sunday and Monday mornings most of the year. Summer (June to September) hours are usually 9 to 1 and 4 to 8, and some shops close Saturday afternoon instead of Monday morning. When looking for addresses, you'll see two color-coded numbering systems on each street. The red numbers are commercial addresses and are indicated, for example, as 31/r. The blue or black numbers are residential addresses. Most shops take major credit cards and ship purchases, but because of possible delays it's wise to take your purchases with you.

The usual fashion suspects—Prada, Gucci, Versace, to name but a few—all have shops in Florence. But if you want to buy Florentine in Florence, stick to Gucci, Pucci, and Ferragamo.

Bargains on Italian designer clothing can be found outside the city.

AquaFlor Firenze

Santa Croce Fodor's Choice

Candles, soaps, and other heavenly products for the body and house may be found in this shop, which is set in a Renaissance palace.

Officina Profumo Farmaceutica di Santa Maria Novella

Santa Maria Novella Fodor's Choice

The essence of a Florentine holiday is captured in perfumes, candles, and sachets at this cathedral-like emporium of herbal cosmetics and soaps that are made following centuries-old recipes created by friars. See a wire cutter used to make soap in the 19th century, a library of elixirs, and temporary exhibits that will make you feel like you're in a museum rather than the original shop of a brand that's now global.

Antica Officina del Farmacista Dr. Vranjes

Santa Maria Novella

Dr. Vranjes elevates aromatherapy to an art form with scents for the body and home.

Via della Vigna Nuova 30/r, Florence, 50100, Italy
055-0945851

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Lorenzo Villoresi

Oltrarno

Proprietor Lorenzo Villoresi makes one-of-a-kind fragrances, which can be purchased in this sumptuous shop. There's also an on-site museum recounting the history and process of perfume-making.

Via de'Bardi 12, Florence, 50125, Italy
055-2341187
Shopping Details
Museum entry €18; reservations required

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